WORKSHOP: SOCIAL MEDIA TIPS AND TRICKS FOR SMALL BUSINESS
Register now for
Tuesday 22 SEPTEMBER
SOCIAL MEDIA TIPS AND TRICKS FOR SMALL BUSINESS
YOU’RE TOLD YOU NEED TO USE SOCIAL MEDIA FOR YOUR BUSINESS BUT DO YOU?
YOU WANT TO USE SOCIAL MEDIA TO PROMOTE YOUR BUSINESS BUT YOU DON’T HOW?
YOU POST AND POST AND POST AND NOTHING IS HAPPENING. WHY?
THEN THIS IS THE WORKSHOP FOR YOU!?
YOUR SOCIAL MEDIA SAVVY COMPETITORS ARE ALREADY TAKING YOUR BUSINESS!
DON’T WAIT ANY LONGER TO START!
TUESDAY 22 SEPTEMBER
11:30 – 12:30
SOCIAL MEDIA MANAGEMENT WITH A PURPOSE…NO MORE PICTURES OF CATS!
EVERY BUSINESSES DREAM,
MAKE IT YOUR REALITY.
WHO IS THIS WORKSHOP FOR?
??Small local businesses who want to know how to use social media to promote their business
?Small local businesses who have tried creating content and posting with little to no results
? Businesses wanting to create exciting, engaging content without spending all day every day on it?
? Businesses wanting to learn how to effectively:
- run their own social media pages
- create kick-ass content that people actually want to engage with
? Restaurants, small commerce stores, professional services, trades, beauty services, tourism providers, THIS IS FOR YOU!
WHAT YOU’LL LEARN
? Different social media platforms explained and which you need to be on (and which you don’t)
? What to post and when
?How to write CAPTIONS?and where to LINK them and how to TAG?them correctly
? What HASHTAGS are and how to use them
? How to connect social media shopping if you run ecommerce
? How to make your social pages aesthetically? engaging
?How to use STORIES
A ONE MONTH SOCIAL MEDIA POSTING PLAN
FREE 30 MINUTE CALL WITH A SOCIAL MEDIA EXPERT WHO WILL AUDIT YOUR SOCIALS AND PROVIDE YOU WITH? A LIST OF ACTIONABLE RECOMMENDATIONS
POST RELEVANT, ENGAGING CONTENT ON YOUR SOCIALS
LEARN TO USE YOUR SOCIALS AS A SALES TOOL??
CAPTURE MORE LEADS AND WRITE MORE BUSINESS
IF 5 PEOPLE ENGAGED WITH YOUR POSTS AND 4 WERE YOU’RE MATES AND GRANDMA THAT DOESN’T COUNT
You have a Facebook account and most likely an Instagram account. You’ve probably posted a bunch of pictures, inconsistent;y, felt stressed by the idea of having to come up with content all the time and in the end given up and started sharing irrelevant memes?
I am here to tell you that there is a way to do it strategically and well, and get results!
There are 15,000,000, yes 15 MILLION active people on Facebook in Australia, and there are only 23 million people here, so short of the elderly and the babies your customers are there and your CAN get in front of them.?
Having a strategic social media plan that ties in with your business strategy can bear fruit, but you need to know-how. Let me talk you through it.?
Social may not be your cup of tea, but unless your willing to place TV, radio and newspaper ads (let’s be honest here you’re not, nor can any of us afford to), creating great content on socials and getting it noticed is your best bet. Give me 60 mins of your time and I guarantee it’ll open your eyes.?
Also it’s FREE so you have nothing to lose.?
THE A ‘LA MARKETING ADVANTAGE
Your website and associated digital marketing are the most important sales tools you have. Digital real estate is important in building credibility, providing information and selling your products and services.
It is the online home of your businesses and encourages your customers to take actions such as calling you or buying your products directly.?
- Effective, user friendly websites for small business.
- Visual and functional, responsive and fully integrated with social media.
- Platforms include WordPress and Squarespace.
- Web hosting, security, SSL certificates, domain registration and ongoing website management available.
If your website is not efficient or out of date your competitors are taking your business. Competition is fierce and if your website isn’t giving customers what they want, they will seek out your competitors who are doing it better.
My sites are simple, visual and effective, putting your business up in lights, providing your customers with a user friendly experience.
My websites are integrated with social media as well as analytics, and can offer additional functionality such as:
- online quote requests
- bookings, and
- customer contact detail collection
What can I help you with?
As a small business you need to make a big impact on your future customers by presenting your business professionally and letting your customers know about your services. That’s what I do – build strategy to reach your targets, create beautiful brands, build outstanding functional websites, get you found on Google and run proven Facebook and Google campaigns to get the customers through the door.
Let’s have a conversation about your goals. My consultations are 100% FREE?
I started this business out of desire for flexibility, but also dissonance for the ordinary.?
I believe marketing should feel alive, be interactive and have a personality that reflects who you are. I work with high quality partners to delivery website design, SEO, digital marketing strategy, social media marketing, content writing and campaigns. Think of me as your external marketing department.
So what?s my story??
Education and experience
I am degree qualified in communications, professional writing, marketing, PR, and film production. Sounds fancy huh? What I am trying to get at is that I have a deep understanding of human communication and how that is translated to marketing.
I have worked in the industry since 2002 and have seen the transition from radio and newspaper advertising to the digital era of today. I am basically a marketing dinosaur…but it means you work with someone who gets it!
I have two incredible (and incredibly challenging) children, 3 and 6. I also have a wonderful loving husband that has always supported my venture into self employment (lucky for me it has worked out well)
I started this business to allow me the flexibility to be present in their lives. That being said they are no in school and full time daycare to accommodate for my business job that keeps me working all the time.?
Being a mother is a job a cherish and has allowed me to learn a lot about myself. Especially as a working parent.??
I like wine, traveling, the beach, socialising and meeting women in business, Zac Efron, leopard print everything, art, jazz music, bright colours, Frank’s hot sauce, bike riding, bushwalks, camping, and renovating.
That last one is a lie, I hate renovating, I am never doing it again.
Oh come on now, how stupid do you think I am?
?I love working with Ala. They are our number one go to for all our website and marketing needs for our businesses. And have been for last three years. The service is personable, reliable and professional.
“A business associate recommended Ala to me as I was looking for someone who could work with me one-on-one in re-branding my business and website. It was important to me to speak to someone who understood my line of work and could create a website to suit my particular audience. From the very first conversation I felt understood about what I wanted and needed.?I was very impressed with the ease and efficiency of the process, and I particularly enjoyed the easy to understand language and explanations.
I highly recommend Ala and will definitely be engaging her on future work.“
“I?m so pleased that I found Ala, not only did they talk to me in a language that I could understand their ideas and feedback was great too. I now consider Ala an important partner in my business journey and will definitely be using them again.“
“We engaged Ala to complete some maintenance and renew our SSL certificate which had expired. Our experience has been fantastic and not only did Ala fix up the issues, she also identified more errors we weren?t aware of and fixed those as well. The website is also running faster and has more effects and is visually more appealing than it was previously. We will continue to use Ala to complete more improvements to the website, an upgrade in months to come and ongoing maintenance. We are happy with the great communication, thoroughness and responsiveness and look forward to an ongoing business relationship.“
Your competitors are already taking your business, don’t wait to take it back!
0450 848 278