When you have a website, it is ideal to utilise as many programs and tools as you can to ensure your site is performing well. By doing this you are able to increase your traffic to your website, monitor your website and its effectiveness and understand your SEO position. One such application that is essential is Google Search Console.
The Google Search Console is a free tool that you can sign up for to help you monitor your website and how it is indexing (how well it is performing in Google searches).
What is Google Search Console?
Google Search Console helps you to monitor, maintain and troubleshoot your website and the content on it. It is a tool that can help you to understand Google and how it sees your website. You can then make changes to your website to improve how you are seen.
Google Search Console is able to help you to see how all your hard work is performing and whether you need to make changes to it. All the work that you have put into your SEO and your keywords will provide the results that are shown in the console, so you will know if you are on the right track with it or not.
Even if you are not signed up for Google Search Console, you can still be found in Google searches, so it you haven’t been signed up so far – don’t stress too much, however using the platform can help you fast track Google finding and indexing your site.
What are the benefits?
There are many benefits to using Google Search Console for your website. It is a handy tool that is a must for anyone with a website. Some of the benefits of the console include:
- Check and confirm that Google is able to find your website.
- Troubleshoot issues with indexing and provide fixes for incorrect indexes.
- Provide you with traffic reports so you can see how your website is being seen, which search terms are showing your website and how many click throughs you are getting.
- Send you notifications when Google finds an issue with your website.
- Receive details of websites that list your web link on their sites.
Who should use the console?
Anyone who has a website, should be using the Google Search Console. It does not matter if your website is 2 pages or 20 pages. Having access to the console will help you to understand all the hard work that your web team is putting into your SEO and keywords and how effective they are.
Even if you are novice when it comes to your website, by having access to this tool you will be able to learn more about SEO and how it works for your website.
How do I get it?
Signing up for the Search Console is quick and easy.
All you need to do is follow the link to the search console:
From here you are able to enter in your website details and your personal details.
Once you have linked the website and entered the required information you are able to start tracking your website and its performance.
SEO, keywords and analytics may all seem overwhelming and confusing at times. There is so much more to a website than just putting a few pictures and text up. But once you start to take advantage of the different tools available to help you – it will become so much easier for you.
Take the time to understand the different tools and what they can do for you. Rather than spending countless hours looking at the computer screen with a blank face, learn how to make your website work for you.
And if you need help, reach out to us.