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Welcome to my Blog

Things I think, things I know
SEO Local, What we do to get you on page 1

SEO Local, What we do to get you on page 1

SEO Local, What we do to get you on page 1 Anyone with a website will know that it is important to get onto page one. The higher up you are on the pages, the more likely you are to be seen by potential customers. Getting to page one on Google or any of the other...

later.com Why it’s the best social media scheduling tool

later.com Why it’s the best social media scheduling tool

later.com Why it's the best social media scheduling tool  When it comes to social media marketing, the key is to be consistent with your posting and to create engaging content. A lot of people struggle with their content and ensuring that they are posting regularly....

How to set up a MailChimp account

How to set up a MailChimp account

How to set up a MailChimp account Are you using the online world to the advantage of your business? There are so many different ways to market and advertise your business online and it is important to use as many of these as you can. Having a website, being active on...

Difference between WordPress and Squarespace

Difference between WordPress and Squarespace

Difference between WordPress and Squarespace When it comes to running a business, having a website is paramount. If you do not have a website yet, then now is the time to start planning one. There are different platforms that you can build your website on. Each of...

How to connect Google Analytics to your website

How to connect Google Analytics to your website

How to connect Google Analytics to your website Knowing what is happening on your website is crucial. Do you know how many visits you had to your site last week? Or know how long people are staying on your website? Knowing these things can help you to better your...

How to set up a Facebook Business Manager Account

How to set up a Facebook Business Manager Account

How to set up a Facebook Business Manager Account Facebook is the leading social media platform and businesses are taking advantage of this. Do you have a business page for your Facebook? It is a great way to showcase your business, get seen by thousands of people and...

How to connect a Facebook Pixel to your website

How to connect a Facebook Pixel to your website

How to connect a FaceBook Pixel to your website Creating an engaging and efficient website is only one part of running a successful online business. Once you have a website created, you want to ensure that you are getting the traffic across to your site. But how do...

What is Google Search Console?

What is Google Search Console?

When you have a website, it is ideal to utilise as many programs and tools as you can to ensure your site is performing well. By doing this you are able to increase your traffic to your website, monitor your website and its effectiveness and understand your SEO...

What is Google Analytics?

What is Google Analytics?

How many hours have you spent working on your website? Creating all the pages, adding in all the content and making it look appealing to your customers. Not to mention all the time you have spent in the back end of the website. Adding in your keywords, ensuring that...

The Evolution of Websites How Far They’ve Come

The Evolution of Websites How Far They’ve Come

Having a website is an important part of running a business these days. There was a time when websites were rare and only the bigger, more established businesses had them. Not only have the number of people who have websites increased, but the evolution of the website...

Small Business Marketing During Coronavirus

Small Business Marketing During Coronavirus

I am sure most of you are tired of reading blogs that start with “these are uncertain times’. It is clear to everyone that this is a horrendous situation. However, there is light among the clouds. Many of us are still able to work and those who are running a small...

Why tradies can’t rely on just word of mouth anymore

Why tradies can’t rely on just word of mouth anymore

WORD OF MOUTH HAS EVOLVED AND SO SHOULD YOUR MARKETING You’ve been in business for a while now. Perhaps a long while. Things are going well and business has been consistent. Except that it’s not. The phones are slowing down, your word of mouth recommendations are...

What is a TRADES NOTICEABLITY SCORE?

What is a TRADES NOTICEABLITY SCORE?

WHAT'S THE SCORE? A Trades Noticeability Score is a score out of 20 which determines how well your digital marketing is performing. To create the score we review the following in depth: Your website including quality of website, contents and call to actions social...

What is SEO? Why do I need it?

What is SEO? Why do I need it?

What is SEO? Why do I need it? It used to be as easy as having a yellow pages ad, but as technology as changed and competition has grown fiercer, SEO (Search Engine Optimisation) has become a near necessity for business marketing. Sure if you have a spare $50,000 you...

Why it’s not enough just have a website.

Why it’s not enough just have a website.

Because if you build it, they won’t just come... Many people and businesses build websites and believe their job is done; it’s time to kick back and wait for the clients to roll in. Unfortunately, it doesn’t quite work like that. You can build it, but the people won’t...

Branding. What is it and why is it important?

Branding. What is it and why is it important?

BRANDING YOUR BUSINESS IS CRITICAL Why is branding important? A brand is your business identity. It legitimises you and gives your business a look and feel. It sets a tone and a direction for your business. Most importantly it creates a visual and non visual persona...